The transformative role of marketing in an AI-driven world.

Welcome to the 16th Fall Conference of the European Marketing Academy in İstanbul Bilgi University. This year’s conference theme is “The transformative role of marketing in an AI-driven world.”

We are excited to welcome you to an insightful event where we will dive into the latest trends and ideas shaping the future of marketing.

We look forward to receiving your research papers and an inspiring experience!

• Paper submission deadline: 23 April 2025 (16:00 CET)
• Notification of acceptance: June 2025
• Early bird registration deadline: 5 August 2025
• Regular registration deadline: 2 September 2025
• Conference dates: 17-19 September 2025

For information about the call for papers, click here.